About Us

Better from Scratch is a fun & vibrant dessert parlor that offers a wide range of baked goods that fit any occasion!

From cakes, to cookies, to cupcakes, to full dessert tables, you crave it and we make it!

Nahlan Saade, the founder and owner of Better from Scratch, started the business as a hobby from the house in December 2014 at the age of 20.

The business was launched through an Instagram and a Facebook page and the account hit 1K followers in the first 4 days purely organically. Within the first month 450 orders were made and this is when it hit Nahlan that this is a serious business and no longer just a small house project.

The first store opened in December 2016 in Clemenceau Beirut, and two years later we expanded into a central kitchen which allowed us to grow both the team and our product range.

Beautiful girl with camera

“True to its name, Better from Scratch does not use any ready-made mixes for any of their products. At Better from Scratch, each and every item uses fresh and authentic ingredients, and each product is handcrafted to perfection. This ensures the quality and taste of each item which shows that they are not just aesthetically pleasing, but also extremely delicious.”

 

Young businessman talking on smartphone in office,

To us food is art, and the more creative and challenging a product is the more excited we will get about it. New products and flavors are regularly introduced and the temptation is yours to resist!

Better from Scratch caters to different types of events and clients, and participates in various street food markets, exhibitions and bakesales.

We recommend placing your order at least 24 hours in advance, and feel free to always contact us to discuss your options and to change your dreams into a sweet reality.

“From my kitchen to yours, Better from Scratch is a bakery that always strives to deliver the freshest and most creative desserts to satisfy as many sweet tooth cravings as possible”

NAHLAN SAADE

 

Vision statement: To be a top provider of choice for the best quality artisan desserts in the baking industry.

 

Mission statement: To innovate and produce high quality and creative desserts all made from scratch. Our aim is to create awareness about the fact that food is art and boundaries are limitless when it comes to new creations and innovations.